ALM Ortho
ALM Ortho makes 3D-printed titanium implants — spinal cages, knee components, that kind of thing. Their audience is surgeons and hospital buyers, and the old site was basically a spec sheet. They needed something that actually explained the tech without reading like a whitepaper.
Most med-device sites are either unreadable or they look like they're selling supplements. ALM's problem was specific: surgeons need to trust the science, but the people approving the purchase orders don't care about metallurgy — they care about outcomes and compliance.
We built a proof-of-concept that puts clinical results and use cases up front — not tensile strength charts. Surgeons land on case studies and procedural info. Procurement people get regulatory docs and ROI data. Two audiences, one site, nobody has to dig.
Project Screenshots
